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Creating Sustainable Media in the Balkans
CIMA hosted a talk-show style discussion this week on the precarious situation for media in the Balkans, featuring Milka Tadic Mijovic of the Weekly Monitor and Marija Sajkas of the Media Diversity Institute. The panel, on April 2, opened with moderator Ivana Cvetkovic Bajrovic , NED’s senior pr... |
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Measuring the Audience
A Wrap-Up of CIMA’s Discussion As the coordinator of CIMA’s events, I spend a lot of time on a lot of different topics—from hammering out the concept of the event to finding panelists to wrapping my mind around topics that I am sometimes, frankly, not the most familiar with. This event was... |
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The Role of Audience Research in Independent Med...
“Know your audience” is the basic tenet of any communicator—and newsrooms are no different. In fact, a failure to understand their audiences will certainly lead to a news organization’s failure; either failure to report on facts and events relevant to their communities, or failure to keep an... |
